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Maidenform Brands, Inc. - Company Profile Snapshot

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Company Profile: Maidenform Brands, Inc.
Ticker: MFB
Exchanges: NYSE
2008 Sales: 413,540,000
Major Industry: Miscellaneous
Sub Industry: Wholesalers
Country: UNITED STATES
Employees: 1120

Business Description
Maidenform Brands, Inc.. The Group's principal activities are designing, sourcing and marketing intimate apparel products, including bras, panties and shape wear. The operations are carried out through two segments: Wholesale and Retail. It operates 78 outlet stores through which it sells its branded products. Its products are marketed and sold through multiple distribution channels, including department stores, national chains, mass merchants (including warehouse clubs), specialty stores, off-price retailers, company-operated outlet stores and its website. Its products are sold under brands namely Maidenform, Flexees, Lilyette, Self Expressions, Sweet Nothings, Bodymates, Rendezvous and Subtract. Its major wholesale customers include Federated, May, JCPenney, Kohl's, Mervyn's, Sears, Target, Wal-Mart and Costco. The Group operates in the United States, the United Kingdom, Canada, Belgium, Luxembourg, the Netherlands, Russia and the Scandinavian countries.

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