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Robinson Department Store Public Company Limited - Company Profile Snapshot

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Company Profile: Robinson Department Store Public Company Limited
Ticker: ROBINS
Exchanges: BAN
2008 Sales: 12,417,000,000
Major Industry: Retailers
Sub Industry: Department Store Chains
Country: THAILAND
Employees: 2678

Business Description
Robinson Department Store Public Company Limited. The Group's principal activity is the ownership and operation of department store chains under the brand of "Robinson". The Group has developed products in line with price in order to meet customer needs. Products currently on sale can be divided into four categories, which are: Soft Line Product Group (ready-to-wear products like clothing for women, men's and women's accessories, day wear and sleepwear lingerie, swimwear, men's fashion, and children's fashion), Hard Line Product Group (home furnishings and hard line comprising of stationery, hardware, auto accessories, toys, fabric/notions and premiums), Private Label Product Group (kitchenware, and sleepwear under the name "Robinson at Home"), and Low Price Point Products (everyday products with low price but good quality under the name "Took Lae Dee" and "Best Buy").

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